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Google Beats Q3 Wall Street Estimations

Saturday, Oct 17th, 2009 by Jonathan Volk

So against all odds, Google's quarter three exceeded that of Wall Street's estimations. VERY impressive considering all the things that happened this last quarter.

First, you have a MASS banning of affiliates (guest post by me on Zac's blog). We're talking some people spending 7 figures a year getting banned because they were pushing rebill / free trial products, which are now mostly against Google's TOS when promoted a certain way.

Crazy!

Either way, it's a sign that Google's advertising revenue is continuing to grow regardless of any "recession" we might be in. It's actually a good sign for all of us online marketers.

If you follow the stock market, GOOG, went up around 23 points the next morning, a 4%+ increase. Being my largest holding, it was a good morning for me! Haha.

You know, I was thinking about it. Google is pretty unique in that it's unlike any company when it comes to meeting projections.

They can hear a projection from Wall street and essentially "redefine" their TOS and advertising guidelines and instantly get more revenue from the less reputable advertisers. It's almost like, at least now, they can always beat the projection. Interesting to think about.

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