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So against all odds, Google's quarter three exceeded that of Wall Street's estimations. VERY impressive considering all the things that happened this last quarter.
First, you have a MASS banning of affiliates (guest post by me on Zac's blog). We're talking some people spending 7 figures a year getting banned because they were pushing rebill / free trial products, which are now mostly against Google's TOS when promoted a certain way.
Crazy!
Either way, it's a sign that Google's advertising revenue is continuing to grow regardless of any "recession" we might be in. It's actually a good sign for all of us online marketers.
If you follow the stock market, GOOG, went up around 23 points the next morning, a 4%+ increase. Being my largest holding, it was a good morning for me! Haha.
You know, I was thinking about it. Google is pretty unique in that it's unlike any company when it comes to meeting projections.
They can hear a projection from Wall street and essentially "redefine" their TOS and advertising guidelines and instantly get more revenue from the less reputable advertisers. It's almost like, at least now, they can always beat the projection. Interesting to think about.
Related Posts:
Google moved to boost its online display ad business by launching the DoubleClick Ad Exchange, targeting Yahoo’s world-leading 20 percent display ad share.
Thank you! You often write very interesting articles. You improved my mood.
I’m confused Jon…how did Google increase their advertising revenue by banning a whole slew of people?
I think his point was that even though they banned these huge affiliates they are still making good money.
Now let’s just hope Apple follows suit tomorrow and beats expectations!
I’m confused Jon…how did Google increase their advertising revenue by banning a whole slew of people?
OH! You’re my new favorite blogger fyi
Weee I have a copycat!
And the evil empire gets bigger and richer. Yahoo and MSN need to step up their game…
Hi Jonathan,
Glad to hear you are doing so well in your chosen profession.
Just a note to say that I have ceased all on-line moneymaking ventures as I have lost everything I have invested.
Without a full-time job, or any source of income I cannot no longer afford hosting and without any skills at this PPC-CPA nightmare I have given up after two years of trying. I guess some skills are troo hard to achieve at my age.
Respectfully,
Nicholas Chase
Sorry to hear about that! I have ALWAYS recommended transitioning to this business online takes money and as such recommended to be able to risk the investments needed – IE PPC funds.
Either way, sorry to hear about that! Look forward to hearing about your next venture.
I was banned by Google a while back – not just the account ban, but the “never-come-back” ban – and it was extremely difficult to get back in. The hardest part was figuring out how they were tracking me from account-to-account, so if this has happened to anyone else here, you need to change the following info before creating a new account so they won’t just ban it again:
- Your IP address. Easy; just reset your modem.
- Your email. Obviously, another easy one.
- Your credit card number. Call in and choose the “I lost my credit card” option, and your credit card company should immediately send you a new card with no questions asked.
- Your phone number. A little harder, but Google never seems to call, so you probably can just enter a random number and it’ll be fine. If you want to get a real number, Kall8 (http://www.kall8.com) offers toll-free voicemail/forwarding numbers for $2/mo.
- Your address. This is the hardest of all, but it is also completely necessary that this be a real address you can receive mail at, since you must change your credit card’s billing address to this new address. I didn’t want to have to check a PO Box all the time, so I’ve been using Mailbox Forwarding (http://www.mailboxforwarding.com) to get a remote address where I can view scanned copies of my mail online for $10/mo (it’s also helpful to use this address for all business-related activities instead of using your residential address for everything). Just sign up for an account, change your credit card billing address to the address and box # they give you, and you’re free to open a new Google account.
Not easy by any means, but doable.
This was great news to hear! I just wish I had bought some Google Stock when it first came out, and I would have been golden! Well, hopefully Google continues to grow, and continues to increase revenue! I know this will help all of us out in the end =D
Till then,
Jean
Now let’s just hope Apple follows suit tomorrow and beats expectations!
Google increase their advertising revenue by banning a whole slew of people?
OH! You’re my new favorite blogger fyi
[...] Google Beats Q3 Wall Street Estimations The overall economy is lousy; just how lousy depends on who you ask. But it’s not lousy for Google, according to Jonathan Volk. Writing on his blog, Jonathan says, “So against all odds, Google’s quarter three exceeded that of Wall Street’s estimations. VERY impressive considering all the things that happened this last quarter.” It’s rather surprising considering that Google has banned advertisers who were “spending 7 figures a year getting banned because they were pushing rebill / free trial products”. [...]