Super Affiliate Strategy

Tuesday, Dec 18th, 2007 by Jonathan Volk

Anytime a big player such as Super Affiliate Mindset posts a strategy, I always like to take note.

I frequent quite a lot of sites and blogs to remain up to date and continue growing in knowledge.

The other day while on super affiliate mindset's blog, he posted something I have found pretty true.

"Here’s my strategy, bid on EVERYTHING, that is, every relevant keyword in your market and see what converts. More often than not, you’ll discover that the HIGH CPC keywords convert the best and usually have the best ROI.

Why is that?

Think about it, keywords are high CPC because they convert well! Advertisers bid higher on keywords that are making money. Now as an affiliate your goal is to have your ads on the bottom of the first page for these high converting keywords, where you’ll pay a fraction of what the advertisers in the first 3 positions are paying."

Interesting. Bid to be on the bottom of the first page. Personally, I always have tried to get to the highest position I can afford but he has a good point. You can get to position 9 or 10 for generally quite a huge amount less. The main issue here is the click through rate is going to be significantly lower.

Some guidelines to go along with what he said. Before spending $5+ a click to test a page, test your landing page out in yahoo first. See what kind of profitability you have and then tweak your landing page from there. Once you think you've significantly increase your conversions via testing, I'd go into google for some of the big terms.

Either way, he must be doing something right to be able to make $14,000+ in one day from one affiliate network. Here I am thinking $2,000 in one day is a great day. ;)

I'm off to go test some new campaigns... ;) Hehe.

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