Negative Keyword List – Instant Increase of Profits
On this second post on instantly increasing your profits, I’m going to talk about the huge role a negative keyword list plays, especially in google adwords.
When first starting a campaign, there are a couple things you’re going to need to do.
If you’re bidding on any broad match keywords, you’ll want to set up some negative keywords. Doing so will help you increase your ROI and Click through rate. Having a higher click through rate will result in cheaper prices.
A couple keywords I like to remove are things such as FREE and other keywords that I know are not going to convert well.
This is where tracking your keywords really comes into play. Find what keywords convert poorly and Negative keyword list them.
I find this is a feature MOST starting affiliates do not use. Doing so will have a huge impact on your campaigns.
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