Kill (re)Bill – Yahoo Edition

So Rebill / Free trial offers have been all the rage recently in the affiliate “news” world. Yahoo was the final huge source that allowed them on their advertising network when done through a Media buy (Not the PPC side of things).

I’ve done multiple posts on the rebill / free trial model which you can read about at the following places:

• Poll: Are Rebill offers ethical?
• Help, My Google Adwords Account was banned!
• And, The only thing worth promoting is Rebill Offers

It’s confirmed through multiple Yahoo Representatives that Yahoo! will be banning / removing advertisements from their CPM based advertisement system that have free in the ad and then lead to a rebill and possibly all rebill offers themselves. According to some news articles, this actually could result in a loss of around $75 million dollars for Yahoo. Crazy!

Yahoo Search Marketing has been killing rebill offers in their PPC network for a while, but has allowed them on their banner advertising network when done via large media buys.

A Media buy is usually a large purchase of advertising space ($10,000 is usually the minimum purchase – many are 6 figure contracts – $100,000+) paid on the per 1000 impressions of the ad.

Do you think that this will be the end of the rebill model? Nope. It will just be more difficult to promote offers in this way.

More information can be found at wickedfire.