HasOffers Ad Manager and Offer Exchange Released
HasOffers has just recently released a couple particularly notable additions within their already impressive affiliate tracking system.
HasOffers Ad Manager
With the Ad Manager, they're providing the ability to handle ads throughout the entire creation and managing process.
The HasOffers Ad Manager enables you to create ads within the site and then optimizes the campaign based upon how the creatives perform. After the ads go live, their performance is tracked so that eventually the top performing ad is displayed, based on whatever factor you choose whether conversion rate, CTR, revenue per impression, revenue per click, or profit.
By testing a wide variety of ads that are then displayed based upon this data there is no guesswork about what combination of images and colors and other factors could make the best possible ad, but actual statistics.
The best creatives are then preferred by the system automatically. This system works not only with banners but with text ads as well. It also features advanced geo-targeting options so that the most effective creative overall isn't used in locations where other ads would have better performance.
The HasOffers Ad Manager comes with every paid edition of HasOffers and you only have to pay per use. It costs just $1-$2 per gigabyte transfer, which is about 100 thousand ads per month, and that's a great deal.
HasOffers Offer Exchange
The other awesome addition to the HasOffers platform is their new Offer Exchange.
With the HasOffers Offer Exchange system, any network utilizing the HasOffers platform can now set offers as available to other networks that also use the HasOffers system.
Whether or not they chose to do so for their own offers, any HasOffers powered network can also access the Offer Exchange offers of other networks powered by HasOffers as well.
The best part is that the only offers allowed on the Offer Exchange will be those that come directly from an advertiser or through an exclusive network relationship and as a result most of the offers are going to have way better than normal payouts. And advertisers can also directly enter unique offers into the Offer Exchange and in turn get connected to a ton of affiliate networks. Everyone wins.
As a HasOffers user, I am very much looking forward to the launch of this offer exchange! 
Should be great!
6 Comments to “HasOffers Ad Manager and Offer Exchange Released”