Expand Your Adwords Content Network Campaigns
Ok - Short little post for today, but don't let that fool you. It's a great little gem.
When I try to expand my Google Adwords Content network campaigns here is a little trick to help you find new adgroup ideas:
- Look through your referring URLs. You can do this in the adwords report tab and click on performance report.
- With those URL's try to find some competition. Someone as close to your advertising model as possible.
- Google search: "www.sitename.com"
- Look through CACHED results as well as current results to see where their ad comes up.
- Based off Ad copy, try to come up with new adgroup ideas.
- Profit.
I've used this technique many times before and it has always landed me some sweet little increases in revenue.
Enjoy.
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