Most of the time affiliate landing page websites don't really offer anything of value on their own website. The purpose of the website is to have the visitor move on to the advertisers website as quickly as possible to go make you some money.

Let's take a typical ringtone landing page for example...

See, once the visitor gets to your website, the main purpose is for them to leave as quickly as possible. Once they click a carriers button, onto the next website they go. Here comes your payday...

The more I get into affiliate marketing though, the more I realize how quickly these type of websites are moving out of the picture and how actual quality websites are moving into the picture.

As you may know, the most recent Google Slap was geared towards many affiliates. Your job as an affiliate (specially if you got slapped) is to figure out what you think made your page get slapped? What was unique about the sites that didn't get slapped?

My opinion on this is that soon the actual sites we are making will have to offer something more of value to the visitor. This is why pages such as review pages and such are less likely to get slapped while a page that has a single offer on it is very likely to get slapped. Make sense?

That being said, I'd prepare now in your new campaigns to offer your visitors something of value, namely information. Take a little more time to research offers, actually find the ones that people are happy with.

These type of sites are actually better in a few aspects... For one, your quality score is going to be much better. Second, you're much more likely to be able to promte these type of offers using social book marketing because, again, you're offering something of value. Third, you just feel better doing it.

That's just my take on it though... Never know with google...

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Well, it's official. I will be going to Affiliate Summit East! I am really looking forward to this!

With Affiliate Marketing, networking is a big part of success. I contribute a lot of my success to knowing so many people in the market and both giving and receiving information! (Please note GIVING information... not just receiving...)

Before I get more into Affiliate Summit stuff I wanted to post this short quote from Neil Patel's post today:

For example, 2 years ago I noticed that TechCrunch was not optimized for search engines. I decided to email Michael Arrington, on how he could make TechCrunch search engine friendly. For a few months he didn’t respond, but sooner or later he did.

Once Michael responded to me, he asked me how much it would cost for my help and I told him that I would do it for free. Within 2 weeks I doubled his search traffic and he was pleased. He then asked me if there was anything he could do for me and I told him that if he knew anyone that needed marketing help, it would be great if he mentioned my name.

Within minutes Michael emailed a few of his friends that ran Venture Capital funds and told them how I doubled his search traffic. But instead of his friends contacting me, they mass emailed all of the companies they funded, telling them to hire me. This led me to build relationships with many of the people insides Michael’s network, which has done wonders for my business.

[Source]

As you can see, networking is important and I think Affiliate Summit is one of the best places to do this!

I was planning on attending but before I could purchase my tickets, the amazing people over at AzoogleAds offered to buy the tickets (and plane tickets) for me! Sweet!

As you'll notice, not too long ago, AzoogleAds just got me a big 52" Flat Screen LCD TV... and now, this!

I guess there is another lesson in this... Loyalty counts! Although I used to switch links to other affiliate networks on a few cents increase in pay, I really don't recommend this or do this any more. Instead, just be loyal to your favorite networks and they'll hook you up usually more than you could ever get anywhere else!

Ok... back to Affiliate Summit East...

Sadly, this is my first Affiliate Summit but I am VERY excited to see everyone and meet many of you.

Come ready with business cards and a photo ID... Oh and if you need business cards, I know of a great place where you can get free business cards called Vista Print (hahahahahaha... You know you would do it too... ;))

Jokes aside, I can't wait to meet all of you who are going and for those of you who are not going, I will see you at the next one hopefully.

Thanks again AzoogleAds (And Ryan)!

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Premium wordpress themes are always a really great way to start up a website.

If you're looking to start an information site or a blog of any sort, I have a good theme for you! This theme is similar to some of the very expensive professional wordpress themes and yet won't cost you as much as some of them.

This theme is called one theme.

The nice thing about this theme besides it being very nice looking is that you get Five color schemes, lifetime upgrades, gravatar ready comments, and most importantly adsense ready...

Another really sweet feature about this theme is that they have a custom control panel for controlling the themes colors and options! To me that speaks volumes as to the quality of the product.

Lastly, the way the menus are designed is also very sleek and professional.

Possible Affiliate Uses:
Although I wouldn't necessarily recommend using one theme for a PPC affiliate landing page in the traditional sense, I think it could do amazingly well in other areas. Mainly, I think this theme could do well in a SEO affiliate setting.

Wordpress has always been known to do fairly well with search engines, especially with the All in one SEO plugin.

The theme makers also claim that it is optimized for SEO purposes so it's good to know that they have taken that into consideration!

Basically with this, you want to write numerous articles surrounding keywords that you think (or know) will be targeting the type of traffic you want. Obviously you don't want to aim for broad areas but rather more targeted precise keywords (long tail keywords). Although your results wont be instant, your profit margins will be much higher than mine...

Cost:
The cost for this theme is only $99 which is good when comparing to other premium themes of this caliber.

If you're interested in the theme, you can click here for more information.

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Last night I was rushing to get a campaign up and add to a current one. It was around 1 AM so I was doing it as fast as I could so that I could sleep and see the sweet benefit of hard work in the morning.

Well, I learned a hard lesson on why you shouldn't rush...

First of all the campaign budget that I lost money on is $7,000 and normally I don't come close to that budget... Well today I woke up and BAM $7,000 spent in adwords. I quickly login to azoogleads... $3,500.

CRAP! What happened I thought to myself... I check the new adgroup that I added last minute to find that one of the adgroups I added I accidentally set the bids to $45 instead of $0.45... Yup that's right $45 dollars per click. OUCH.

So I was paying anywhere from $15 to $8 for keywords that I could probably get away with bidding $0.30 cents on for third position...

Yea. It sucked.

Mark this day as the biggest loss for me ever in one day, $3,500 lost.

It's ok though, I'll just have to make my profit margins increase in whatever way I can...

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For the longest time I loathed Google Adwords Editor for one main reason...

I would want to download a campaign to a CSV and edit it within excel (because that is soooo much easier than editing it in the actual editor). When I would go to upload the campaign, I would realize that the only way you can upload the campaign via the Adwords Editor is through the encrypted .AEA files.

For a long time I searched on how to make this work and saw that some people use macros and external programs to get this to work and well... I didn't want to do that.

After thinking about how the adwords Editor works... I figured a way to do it fairly efficiently and with very little extra work.

Basically, because the adwords editor checks for incorrect values and such, you can utilize this for your advantage!!!

So, let's go through the whole process...

Download a CSV campaign using the Adwords Editor

• First, you'll need Adwords Editor.
• Next, right click on a campaign and click export to CSV.
• Edit campaign in excel.

Upload A CSV Campaign to Adwords using the Adwords Editor

• First Select ALL (Ctrl+A) and Copy (Ctrl+C)
• Go into Adwords Editor and click on the keywords tab. Click Make multiple changes -> Add / Update Multiple Keywords.
• Click my campaign information below includes column information...
• Paste the entire campaign into the box and hit ok.
• You'll notice that Adwords Editor filters out the ads as incorrect formats. Sweet.
• Now, click the ad tab, add multiple ads and again paste the entire campaign.
• Now you'll need to go through and if this is a new campaign (or renamed), you will need to set adgroup bids and enter the remaining campaign information on the tabs.

Editing campaigns in this format really saves me a lot of time and I hope that it can save you a lot of time too...

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Adwords Editor is the affiliate marketers playground.

Really, if you're doing any type of PPC marketing, you should be using the Adwords Editor to build your campaigns because it does speed things up a lot. This post really isn't on how to use adwords editor though. It's simple enough that it won't take long before you're a pro at making campaigns...

Rather, this post is about how NOT to use adwords editor.

The other night, Tyler Cruz and I were talking and he reminded me of a good point about the adwords Editor.

With Adwords Editor, if you're trying to upload a huge campaign, you're going to run into some huge problems.

When you try to upload a large campaign with say 10,000+ keywords, you might run into a problem posting the campaign changes. When you start getting into the 100,000+ keyword arena you face even more problems such as your computer slowing down to a crawl (even with 2-4 GB of ram).

Essentially the trick with uploading large campaigns is to break the campaigns into smaller chunks.

I try not to upload more than a few thousand keywords at a time if that.

See, with google, the important part is not so much having 100,000 keywords, it's finding the profitable keywords and expanding those.

Hope that helps!

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Hey Guys! Congrats to the Market Leverage Contest Winners!

I put in a short 3 second clip of my new car.

It's a beautiful Honda 2008 CR-V. It has custom rims, navigation, dvd player, and tinted windows. It's very nice to drive and most importantly, my girlfriend loves it a lot. A happy woman makes a happy man. "Happy wife, happy life..."

Again, congrats to the winners!

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Yesterday was the fourth of July and in America, many people get this holiday off to celebrate and be with friends and family.

For me, I bought a beautiful brand new car (but I'll post more information on that later...) and then hung with family and friends. All in all, a very good day!

Now, I mention the above to remind you that during holidays, people are less likely (or sometimes more likely) to sign up for whatever you're promoting.

For example on holidays (and weekends) financial offers are generally significantly lower than weekdays in terms of conversions and traffic but Dating offers (AzoogleAds and CX Digital are the place to go for dating offers) the weekends and holidays seem to be do even better!

Basically what I am saying is that you really shouldn't base your decisions of whether to hold 'em or fold 'em on these days.

If you're having a poor conversion day on a holiday, pause the campaign and wait until it is over.

If your ad is suddenly having a 50% less CTR, remember it's a holiday and that people just don't want your product or service on that day...

My general rule of thumb is that I NEVER edit ads or edit landing pages on holidays (Go spend some time with family people!!!).

Another thing to remember is traffic varies greatly from day to day, especially weekends. Sometimes the difference between a profitable campaign and a non profitable campaign can come down to finding which days work and which days do not work.

You can use most of the common tracking programs to figure out which is working for you.

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Hey everyone!

Happy 4th of July. I will be at home relaxing and possibly buying a new car today! I hope you all have a great holiday weekend.

It should be pretty exciting.

Talk to you all soon,
Jonathan

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So Top Affiliate Challenge has officially begun and the first episode was... pretty uneventful.

I didn't expect it to be too eventful because people are getting settled in and things are just starting up.

I did like when Monica, the host of Top Affiliate Challenge, called John Chow a black hat of black hats. Since when is John Chow a black hat?! I thought he made most of his money from his blog, TTZ media ads, and some amazon / store affiliate programs on some technology sites.

Maybe I am mistaken though...

One part of the first episode that I really enjoyed was seeing my affiliate manager from AzoogleAds, Ryan Sessler representing. He said some stuff about AzoogleAds about being clean and such.

The truth is AzoogleAds is very clean... just take a look at their front entrance!

Hahaha.

What Ryan could have also added is that they don't use direct track and have a sweet rewards program... just to name a few things.

(Actually Ryan talked to me the other day and named numerous things he could have said including the above - I agreed.)

All in all, I think I am going to be voting for Jeremy's team simply because I have met Jeremy and he is an awesome guy with a lot of solid money making know-how. He is a very down to earth guy and yet knows a lot.

Jonathan Van Clute
Next let's discuss Jonathan Van Clute. Kudos to that guy! He has every single person singling him out as their biggest enemy / competition. Talk about walking bulls eye. If I were him, I would have played it off as much as possible as being a noob to everyone and then when just the teams were around, unleashing my full arsenal of knowledge. To me it seems like he might have shot himself in the foot a little bit by (I am assuming) telling people of what he is capable of.

Top Affiliate Challenge - First Day
I was talking to some people from Top Affiliate Challenge who will remain nameless about the first day of the show and from what I understand the best team pulled in just over $200 bucks total from the first day... Ouch. The saddest part about this is that this $200 bucks is from people getting affiliates to switch their links to the top affiliate challenge team link in exchange for a plug on the show. Hmm... Not to sure about that one. I guess it's one strategy...

Either way, the top affiliate challenge show is fun to watch because I love affiliate marketing.

Can't wait for the next episode to come out!

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