Oct 12 2009

My Secret Weapon: Facebook Ads Manager Tool

  • (29) Comments. Got a say in it?
  • Published October 12th, 2009 in Facebook Ads by Jonathan Volk
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Facebook Ads Manager Tool

I've said it in the past and I'll say it again: I'm always looking for ways to make the most of my time. Whenever a process can be sped up or automated, I'm all for it.

Most of the time, I share these tools with you. There are, however, a few tools I have not shared with you about... and this is one of them.

As many of you know, facebook's ad system can be very tedious, and to resolve that problem, Jacob and I have been using Facebook Ads Manger extension for Firefox.

I've used this over the past few months and it has literally redefined how I look at facebook as an advertising platform, and has helped me to make hundreds of thousands of dollars instead of what I was making on facebook advertising platform (very little in comparison).

So What Does Facebook Ads Manager Do?

Facebook Ads Manager allows you to automate much of the tedious ad submission process saving you an innumerable amount of time.

1

Customization

The toolbar allows for the creation of facebook ads in any way possible. It has all the features you'd expect and allows for split testing by image, text, location, age, and gender. You can even save your settings in a .ad file for later use, or to transfer them to co-workers between computers whether by email or otherwise.

2

Ad Naming

Ad naming is also an awesome feature. With the ability to add details like targeting information and sub ID, you can easily track your best performing ads. The tags also work in ad titles and and copy for easily including such things as age or country, state, and city names in your geotargeted ads.

3

Value: Save Time

What's even better is that upgrades are released on a regular basis. As facebook has been updating their platform, the developer of this tool, Jonny, has consistently been rolling out updates.

Although the $200 price tag could seem a bit high, there is SO MUCH value in this that it's an absolute steal. There is a monumental difference between time spent setting things up with this tool vs. if we actually had to take the time to make all our ads manually. It really does pay for itself practically overnight.

You can get this tool here.

How does facebook feel about this tool?

I asked my Facebook Rep about the automated tool and if Facebook was ok with it. Our rep was perfectly ok with it, so there's a bit more security knowing that facebook ads manager is here to stay and they are ok with people using it.

UPDATE: Version 6 released!

Just 10 days after publishing this post, 4houraffiliate released a new version of the tool with some great improvements! Check it out:

- Remove icon for ad copy and images. Now you can remove unwanted images and ad copy from your setup.

images

- Image previews. See small icons of your images in the sidebar.

- Variable insertion into the url. Use the same insertion variables as the ad names to customize your urls. eg: url.com/?sub={country}-{gender}-{age}-

- Continue subids. Enter in where you want to start your subids.

subids

For international ads, script files are now encoded to support international character sets (ISO-8859-1). Also, you will now be able to enter in city/state info for other countries - if they are supported.

Facebook Advertising

If you're still unsure on how to advertise on facebook, here are a few posts:

  • (29) Comments. Got a say in it?


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29 Responses to “My Secret Weapon: Facebook Ads Manager Tool”

  1. Rashb says:

    This ad submission tool can be rather slow if you’ve a large campaign so you do leave your computer on throughout the nite for this tool to spit out all the ads…?

  2. Chester says:

    Wow. I never knew about this tool on fb. I’ll check on it.

  3. Awesome! Will cut my time by at least 75%. Something like this is long overdue. Thanks!

  4. Jason says:

    lol.. you call it a secret tool.. rofl. dude.. its been out since a year now and most of facebook advertisers are already using it and even dumped it after getting bored from it. Though its a nice post, will get you some extra cash from those newbies. :-p

    • Just because you know about a tool does not mean everyone does. It’s easy to forget the world doesn’t know what you know, but no worries. :) Lot’s of people have emailed me, etc saying how they appreciate the tool that they had not known about before. :)

    • Rashb says:

      This post serves to attract more competition now that newbies catch wind of such a tool’s existence ;(

  5. This will save my time to manage the things. Nice tool!

  6. Groomez says:

    Does this thing work with the new version of FB’s ad manager?

  7. It seems to be a great tool as of now. Hope to use it soon and write some pros and cons…

  8. Thanks for sharing this valuable time saving tool. We definitely all need to make our online time as efficient as possible. We shouldn’t be wasting time filling out forms when the process can be automated.

  9. Arsento says:

    Are you a professional journalist? You write very well.

  10. Paul says:

    Thanks for sharing one of your secret tools!

  11. Ethan says:

    Hey Jonathan, do you find the tool sometime stalls on you? How do you resolve that?

  12. Dan Lew says:

    Looks like a great tool, thanks for sharing!

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  17. single mum says:

    great article, answers a lot of questions!

  18. BoomerMary says:

    Thanks a lot for this great tutorial and introduction to a tool I did not know existed. It may have been out there for some time but I haven’t been. Your blog posts are one of the best courses on Facebook advertising I have found

    Awesome such generosity.

    Blessings

    BoomerMary

  19. Wow thanks for this! I have just started advertising on Facebook, and it’s been quite tedious.

  20. [...] you have recently purchased one of my favorite tools, the Facebook Ads Manager be careful of an email that recently hit me and some [...]

  21. PPC Icon says:

    Had heard of this but your screenshots really explain what it does very well. Tempting indeed.

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