Many people don't know that you can generate keywords in many ways for your pay per click affiliate campaigns.

In fact, there are a ton of ways that you can find huge keyword lists but not all are effective or worth it. So I will be going over a list of the commonly accepted ways to get large keyword lists, why you need large keyword lists, and where to go.

First, the way MOST people generate their keywords (80%+ I'd estimate) is via the normal google and yahoo tools. You create a campaign and boom a keyword generator pops up for you to use. Easy and works well, best of all free.

The way that most people don't know about is generating keywords via other tools and programs. Some of these tools are free, some cost, some suck, some are amazing. I have tested pretty much every program on the market today.

First, the bad keyword generating tools. Stay away from these:

• Keyword Elite. - Like sorting through 50,000 keywords to find a few good keywords? Not me. No thanks.
• Keyword Companion. - Expensive tool that is similar to keyword elite but sorts through keywords a bit easier. Overall, TERRIBLE customer support (I had to spam the owners blog to get a response to my support ticket, no joke.)

Now, the following tools are ones I have used and found to be great and actually useful.

• My personal favorite: Wordze. This is the tool I like the best for generating larger keyword lists. You can read my Wordze Review. here.
• WordTracker. This program is one of the top in the industry and the best part... a full 7 day free trial. No reason why you shouldn't try it.
• PPC Coach. While reviewing the PPC Coach program, I noticed a reallllllllly amazing keyword tool. I actually utilized the tool multiple times already and well, I'm not really going to get into the tool because it's a secret I don't really like to share. It's worth the $50 bucks just for that tool and you'll notice in the comments of the PPC Coach review that people seem to find it worth it too.

Why do you need large keyword lists?

In search engines, the more areas of coverage you have, the more traffic you get. Plain and simple.

Many times in google, you can just use a broad keyword such as "credit cards" and it will cover all the credit cards keywords. Here is the problem: With broad match like that, you're going to get a percent of untargeted traffic unless you're using a large negative keyword list.

What do you do? Use these generators and use exact and phrase. Then you know exactly what you're getting as far as traffic goes.

Test broad search at a latter time.

With yahoo search marketing, I find the more keywords the better as long as you group your keywords well.

So now you know how to get good quality keywords and where to put them and how to implement them.

EDIT: Wordtracker link was broken. It's now fixed.

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Please note that the below post is a very SIMPLIFIED version of how to track keyword level conversions.

GOOGLE Adwords Required Changes:
In your adwords ad URL destination you add to the end:

?OVKEY={Keyword}

Yahoo Search Marketing Changes:
In your Yahoo Search Marketing Administration Tab, you can turn "tracking URL's" on. That's all you need to do.

Step 2.
On your landing page at the VERY start of the file (About < html >) add the following:

< ? (remove the space between the < and the ?) $keyword=$_GET['OVKEY']; ?>

Step 3.
Now on your affiliate link add a sub id like so:
http://jumplink.com/jump.php?sub=< ?=$keyword;?> (Again remove the space between the < and the ?)

Obviously you replace the jumplink.com with the jumplink of your affiliate network.

Now you can see in the reports of your affiliate network which keyword converted for you.

The benefit of tracking keywords is you're able to find more profitable keywords and ditch the ones you're losing money on.

Just a word of caution. If you're running a campaign doing more than $100 bucks per day, I HIGHLY Recommend you work on some method of encryption for your keyword data.

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I tried my best to answer all the questions. If I missed something, I'll be sure to answer it next time.

Browie Says:
Come on, give us a clue to exactly how much you are bringing in a month?

Rank them in money making or whatever: adsense, ysm, adcenter

Ever thought about doing a JV with a another guy?

Are you a loner or do you have a writer, coder, blah blah?

Last month I made around $20,000 USD. This month is going to be a bit more. My focus right now is trying to get AffiliateUNLEASHED.com released.

Right now it's YSM, Adwords, Adcenter, Adsense, Widgetbucks, YPN, etc. (If I understood your question correctly)

I am actually working on 2 joint ventures right now. As some may know, I joined up with a good friend of mine for affiliate unleashed. The second joint venture is a secret for now.

I have 1 employee, Erin. She's great! She does a lot of my writing and campaign stuff. All the coding and graphics I do myself because I enjoy it and I like to put a lot of tracking stuff on my pages.

ClarkeW Says:

What PPC network do you get the best ROI with?

Adwords, YSM, or Adcenter?

That depends on the campaign. I ran 1 campaign in google a while back that I could bid 0.30 per click. In yahoo I could only bid about 0.15 per click and still make a profit. Overall, they both seem to even out. Adcenter is the one that is random for me. I'll find a great niche every once in a while that will give me 300% returns through adcenter. Other times, the traffic can be not profitable at all.

Tyler Gresham Says:

How are you doing today?

Just kidding, I have a real question too, how long have you been working online, and learning about how to make money online?

I'm doing well. I've been trying to make money online since 2004, when I started a hosting business with my dad. I had made websites many years before that, never for profit though. Most of my learning came in 2004 till now.

Rob Says:

What’s the single most important skill do you think to succeed in affiliate and ppc marketing?

Is it technical skill like webmastering, programming, or kind of analytical skill, or marketing skill?

Thanks! Rob

Personally, I think it's analytical skill and persistence. You need to never give up. If a campaign doesn't work, figure out a way to make it work... specially if others are making money doing it. Analytical skill is so important. Knowing what converts and what does not is crucial. You could have an unprofitable campaign turned profitable, just by removing a few keywords. Thankfully, I enjoy statistics but many people do not. Now, for those of you who do not enjoy sitting over a plethera of excel sheets and mysql databases, Affiliate Unleashed just may be something you'll want to look into in the near future. Hehe...

One other thing about persistence. I have failed many times doing pay per click campaigns. Dont allow that to make you give up. Find enjoyment out of it and do not give up.

Brandon Says:

When you create a keyword list for an offer, how many do you start out with to test the offer and how targeted are they? Say, for a free ipod.. how broad would you go to target that offer?

This is one area I'm going to be touching upon heavily in the Affiliate Unleashed member area. People have a common misconception that you need 100,000 keywords to be successful. It's not always true. You actually can be quite successful with 10-50 keywords... it's just a matter of finding out what converts.

As for free ipod, there are literally millions of keywords you could do. Sure people will search for free ipod, but that's going to be costly to rank for. Perhaps bid on people searching for music artists and songs and such. Why? Because that is directly targeted to the item you're promoting... a music player.

Jeremy Says:

Where do you get your keywords from? How do you pick keywords?

How do you decide which campaigns should be promoted on: adwords, yahoo and msn?

Do you direct link to affiliates, build a site or both?

What niche could you make easy money with, is there one?

Do you advertise on other advertising networks besides adwords, msn and yahoo and if so which ones.

I think those are enough for now

God Bless,
Jeremy

I get most of my initial keywords from Wordze. You can read my review on that HERE.

As for how I pick them, you can read the question above. It's pretty similar.

Direct linking. I only do this a handful of times. You can read about one such experience HERE. I made a quick $200 bucks. I give good examples of when direct linking is the best.

Easiest niche: ringtones (use azoogleads for ringtones) and dating (use neverblueads).

I advertise on some other networks, but not other PPC networks. I have tried facebook, adbrite, and some banner exchange websites.

petra1 Says:

What was the first campaign you started making money off and did u you use a landing page?

I started making money affiliate marketing using all direct linking methods. I believe the first campaign I did was a campaign for ringtones, directly linking via google. It worked for a while but then died down. I find most direct linking campaigns die down after a while. I use landing pages for almost everything now.

Benjamin Says:

1) What offers are you promoting
2) What keywords are you using for them
3) Which adcopy is working the best for each offer
4) Your bank account number

Heh, kidding. Real question here: How is the Amazon thing coming along? Any updates for us? I am considering venturing into PPC -> High-end Amazon products as well, and probably even eBay in the near future.

Ben

Hahaha. Oh and here is my Social security number too: ...

The amazon thing is coming along slowly. I've tried out about 5-6 products, none have been profitable. Doh! I've been so consumed with Affiliate Unleashed that I have not had a huge amount of time to really focus on it. I might put it on pause and revisit once I have some more time. Thanks for asking / reminding me.

Tom Says:

What do you think is the simplest thing to make money online ? Not that I think there is something easy, but what gives the easiest or fastest results ?

Easy. Pay per click. Even if you just wrote an ebook about something you consider yourself an expert on (with the exception of making money online - it's over saturated), and put it in a Pay per click campaign. Pay per click is perhaps one of the most efficient ways to test something without a huge amount of invested time.

yeikow Says:

a) How many hours a day do you usually work?

b) Do you sometimes feel it’s a lonely type of work?

c) If you someone had 12h/day free, massive motivation to succeed in this business and basic understanding of the online world: what is the shortest time you think he could reasonably expect to take to make $100/day? (1 week, 1 month, 6months, 6 years… :D)

d) how can one get in touch with you

And last but not least, digging a bit deper…
e) Do you find your work fulfilling, do feel like you are giving your deepest gift by spending your waking hours working as an affiliate manager?

Cheers!

I work anywhere from 0 hours per day (on holidays) to 15+ hours a day. It depends on my mood. I generally work ~8 hours and then go try to do something else. I'm a guy who can sit alone and not talk to anyone for hours. So personally I dont find it lonely. If I get lonely, then I just talk to my girlfriend or go on a forum.

If you had 12 hours a day and are very motivated you could succeed very shortly. The difference between being successful now and being successful later is being teachable. Learn from those who are actually making money and chuck the advice of those who are not. I've set up campaigns before in just a few days that have made me $100+ / day. It's not impossible to succeed. Personally, I think if you had that kind of time and dedication, mixed with a great affiliate system / guide (cough affiliate unleashed cough), you would be able to succeed in a month or two.

As for contacting me: I will be offering direct consultation via Affiliate Unleashed for personal suggestions and such. Otherwise, you're looking @ the method you can use to contact me. Obviously I can't give out my personal information to everyone. As it is, I get asked for help multiple times a week from people on DP and via email. Now, that's not a bad thing! It's simply that I cant spend all my time helping others or else I would have nothing to give out as advice

As a final question, this is a great one.

I find my work very fulfilling. Why? Because it enables me to give. My heart is for people. I love giving to people. On earth, we can gain an innumerable amount of wealth, toys, and cars but when we die, it will amount to nothing. The wealth I am able to gain through this business allows me to invest into the eternal things such as paying for children in Africa to learn and have food... or for a pastor to have an education... or for a struggling addict on skid row (LA) to see breakthrough and be free from drugs.

If you think about it, there is nothing more fulfilling than being able to change someone else for the better. And you know what, vision like that takes 2 things, work and money. I know I can and will continue to provide at least 1 of those aspects to any area that I can.

This is where my true passion is.

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Wahoo. Finally Checks from May, 2007 are coming in!

Last month was one of my most successful months affiliate marketing, only second to ...well... this month, June.

Here are a couple of my most recent checks from azoogleads and neverblueads.

The greatest thing about these is the profit margin. On average, these checks are about 60% profit. Not bad returns... considering most savings accounts are less than 5% annually.

Anyways, I have about 4 other checks coming this month most of which will come while I am gone on my Launch Camp Vacation. Thankfully, I will have internet access during this time. Hahahaha... Tis the life of an affiliate marketer.

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Recently I've been seeing some success with my arcade websites (such as www.knightarcade.com and www.arcadeforfun.com).

After changing the homepage to look like it has new content automatically, I dramatically increased my return visitors even though the sites content hasn't been updated in over a month. Then again... it does have 3400+ games so I dont see a huge need to update regularly.

I've found a way to send traffic at a sub-adwords price which is great. Back when I started my arcade websites I could actually send people to my site using the Pay Per Click search engine, adwords. I tested and tested my ad to such a point that it was bringing in around 5-6% click through. This is very high. Basically, with google adwords, the higher your clickthrough rate, the lower your bid can be and the higher your position on the sponsored listing. Knowing this information, I could get my bid down to 3 or 4 cents per click which is not much considering I could make up to $1.00 per click from visitors who clicked my ads.

After a while, the market of adwords got flooded and thus bid prices were increased even if it I had a great quality score. Adwords is no longer a profitable network to advertise for at least in this arbitrage. Now I have found a new arbitrage... which essentially internet marketing is about; you send targeted high quality traffic for as cheap a price as possible in hopes of making a profit.

After running a test campaign of 300,000 impressions through this new ad network, I found a very good place to advertise. Obviously I would never post the location or any other information to help keep the prices low.

Here is some information about the campaign:

• Cost: $225 USD
• Impressions: 300,000
• Cost Per 1000 impressions: $0.75
• Click Through Rate: 3.18%
• Total Clicks: 10022
• Cost Per Click: ~0.022 cents
• Total Revenue: $590
• Total Profit: $365

An extra 365 bucks for basically spending 20 minutes negotiating an offer to the advertiser. Now, here is the exciting part: I had to put a daily limit of the traffic received because I didnt want to load my server. This advertiser could actually send me much much more traffic in a shorter period of time. So It's a numbers game. Now I need to order another quad core server and move one of my arcades to it. Once I do this, I will try to send like 5,000,000 impressions.

Now let's dream using previous figures.

• Cost: $3750 USD
• Impressions: 5,000,000
• Cost Per 1000 impressions: $0.75
• Click Through Rate: 3.18%
• Total Clicks: 159,000
• Cost Per Click: ~0.022 cents
• Total Revenue: $9381
• Total Profit: $5803.5

Once I pay down my credit card from advertising costs of this month, I will do it and post the results.

The only risk with this type of marketing is that you're not guaranteed that you'll get the same click through rate or amount of clicks... So I could spend around $4,000 getting a server and marketing traffic and end up making very little or losing money. I love it.

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The quickest and easiest way for you to increase you google adsense income is to know where your users are clicking / focusing and then place your ads there.

How do you know where your users are focusing you might be asking.

Well here is what I used to effectively increase my google adsense income literally over night.

www.crazyegg.com - It's free and does a heck of a job. With crazyegg, you place a small code on the pages you want tracked. This code creates an image map showing you where all your users are clicking most. It's absolutely amazing.

I recommend it highly.

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