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I got an email today from my old affiliate manager, Leanne Thibodeau who is now the Manager of Client Services over at Neverblue Ads.
In this email, they stated that now each person will have two "managers" of sorts. The first is your good ol' affiliate manager. Just like normal, you use your affiliate manager for normal day to day questions. Bug them about payout increases and the like. 
(I'm sure all the affiliate managers are loving me right now)
Now the new part, your business development manager. Hmm. Seems interesting. This new manager is used if you want an offer that neverblueads does not have and other stuff.
The team is there to help you develop your business but I'm really not quite sure how it will help or if it's even necessary.
I generally like to just shoot my AM an email or AIM and ask them to get an offer if they can. They take care of the rest. Simple enough.
What are your thoughts on this. Overkill or innovative?
I got the same email, and I agree I think its overkill. When I need something taken care of now ill just hit up my AM, but now we have to go to our Business Development Manager if we want an offer that NBA doesnt have? Just seems to complicate the process for no apparent reason.
For the reason you listed, I agree it is overkill. Perhaps they intend this business development manager to do more down the line.
I think it is innovative. When it comes down to it, its really smart to separate affiliate programs from business development. Your affiliate managers should be able to assist in payout increases and other general affiliate program management. Business development I would think helps cover giving advice on ways to improve your marketing methods.
Maybe its just me but that’s my take on all of this…
I think it is overkill. My AM can take care of all of that and are usually well preped to do so. By adding another staff all it is is money down the tubes for NBA.
I don’t know if I would say it’s overkill. It could be a good idea to put less of a work load on the AMs so they can do a better job at increasing leads per affiliate and helping their affiliates with other things besides suggestions and such. I think it’s a good move for a fast growing company.
So that’s why I never managed to join them!! They do not have enough time for the rest of us. They never called me back after I applied to them twice. I tried to call them but after 14 tries I stop because they never answered the phone. Dont they like international publishers? Anyway I think it will help other publishers having 2 managers since they would always find help from the company.
My question is this… Are they giving affiliates that are making under 1500 dollars affiliate managers again? If not, then I think they should fix that problem first.
Personally I won’t even recommend a new affiliate to their affiliate network which is shame because I have a pretty good track record this far of people that have learned from me turning into some major players in this industry!
Anyways, It’s definitely overkill, unnecessary and just a way for them to cover for taking so many new affiliates managers away as people will now be oh with neverblue you get two affiliate managers OMG!@@$*&&
Overkill. I want an AM so I can have one contact who can arrange what I need. I don’t understand how this is going to improve things?
My AM at NeverBlue is the best AM out of the 5 that I deal with regularly. I’m happy how it is:)